PPC Services for Lawyers & Law Firms

For every £1 invested by our clients, we consistently generate a £5 return on average through PPC advertising. We do all the work in-house.

Request a Quotation





Home » PPC for Lawyers and Law Firms



We use and are familiar with Google Ads

PPC Services for Lawyers, Solicitors and Law Firms in the UK

Pay-per-click (PPC) advertising is one of the most effective ways for lawyers, solicitors and law firms to reach their target audience and increase their online visibility.

Our team of experts has years of experience in helping legal professionals build a strong online presence and generate high-quality legal enquiries through PPC advertising. We provide professional PPC services tailored to your specific needs.

If you are looking to partner with a legal marketing or PPC agency that understands your law firm and the industry, and will help you outperform your competitors, you are in the right place.

We are committed to helping law firms grow and become self-sufficient.

We don’t tie or clients to long term contracts and don’t charge cancellation fees.

We do all the work in-house which means you will never have to deal with a 3rd party service provider.

Our track record speaks for itself – for every £1 invested by our clients, we consistently generate a £5 return on average through PPC advertising.

Speak to our experienced team today to find out how we can help your firm.

Request a Consultation

Book a free PPC consultation

Request a free consultation with an advertising expert to discuss your needs.

Call our team

    Appointment date

    By submitting your details, you accept our privacy policy.

    Benefits of PPC

    There are numerous areas of law that are associated with social stigma, such as bankruptcy, criminal law, and personal injury; meaning that people are far more likely to search for these services online than seek recommendations from their friends and family.

    For this reason, PPC advertising is more effective when it comes to reaching these audiences.

    If your law firm offers legal services, appearing in Google search results for related search queries can really help you.

    PPC for law firms allows you to generate enquiries and approach people you otherwise wouldn’t have a way of connecting with.

    Here are some other ways our PPC services can help your law firm:

    1. Targeted Advertising

    One of the key advantages of PPC advertising for lawyers, solicitors and law firms is the ability to target specific audiences based on various factors. These can include: location, keywords, and demographics. With our PPC services, we can create highly targeted ads that will reach the right people at the right time, increasing your chances of conversions.

    1. Cost-Effective Marketing

    Compared to traditional advertising methods, PPC advertising can be much more cost-effective, especially for smaller to medium law firms. With our expertise in legal PPC, together we can create campaigns that are optimised for cost-effectiveness, ensuring that you get the most ‘bang for your buck’.

    1. Measurable Results

    Another significant advantage of PPC advertising is the ability to track and measure the results of your campaigns. With our analytics tools and knowledge, we can provide you with detailed reports on the performance of your ads, allowing you to make data-driven decisions for maximum ROI.

    1. Brand Awareness

    PPC advertising is also an effective way to build brand awareness and establish your law firm as a trusted and reliable authority in your particular area of law. By creating high-quality ads that showcase your expertise and services, we can help you attract more paying clients and increase your online visibility.

    1. Customised Strategy

    At Intellistart, we understand that every law firm is unique, with its own set of goals and challenges. That is why we offer tailored PPC strategies customised to the specific needs of your firm. Whether you are looking to attract more clients or establish yourself as a thought leader in your field, we can help you achieve your goals with a personalised approach.

    To conclude, PPC advertising can be an excellent investment for lawyers, solicitors, and law firms looking to expand their online presence and attract more paying clients.

    At Intellistart, we offer professional PPC services that are tailored to the specific needs of legal professionals like you. Contact us today to learn more about how we can help your law firm grow and thrive in the digital age.

    What is PPC?

    “You can think of PPC advertising as paying to place your law firm ads in front of your ideal clients!”

    Talk to our experts

    Call our team Request a Callback

    Tailored advertising services for the legal sector

    Our PPC campaigns for lawyers, solicitors, and law firms are tailored to their individual needs.

    We will guide you through the entire process, remaining on hand when you have any questions about your campaigns and the results seen. We want you to feel that we are a part of your firm through our in-house approach to legal marketing.

    We believe PPC can be foundational for a successful legal marketing campaign and why it is one of our core legal marketing services.

    See what our clients say about our services

    “Ewelina re-designed and developed my legal consultancy website.

    She worked quickly and produced a high quality website which more than met my brief. She was approachable and guided me website amendments and format.

    Thank you Ewelina for your valued work.”

    Adam Wright – Consultant Solicitor at Setfords Solicitors

    “We used Intellistart to set up our web site for our Tenancy Deposit Protection checks, Joel was very helpful and knowledgeable and guided us through the set up really well.

    Joel spent time with us going through what we wanted out of the site and how to get there.

    Joel checked everything worked properly before going live and since it has been set up it has worked really well for us and we are now getting enquiries on line. We would certainly recommend the services of Intellistart.”

    Peter Butler – Phoenix Legal Solicitors

    “Simply the best !

    Very helpful, professional and good at what they do.
    I have re-modelled my website 3 times and Joel and Ewelina have been by far the best.

    They are honest, knowledgeable and informative.

    Before they came on the scene, this time I tried two other firms and it was 3rd time going with lucky with them and I’m so glad I did.”

    Helen Grieves – Grieves Solicitors

    “Joel and Ewelina were great to work with and always responsive with any queries that we had.

    The service they provided was second to none.

    Would recommend.”

    Hak J – Law Firm Partner

    “Excellent Services on All Fronts

    We used Peacock Risk Management and Intellistart’s services in relation to our Law Firm Start Up, as well as provision of Indemnity Insurance and Legal Web Design. All the services we received were excellent on all fronts and the key to this was speedy communication from all members, and in-depth knowledge and expertise, allowing them to guide us through the challenges and concerns of starting a new business.”

    Ratika Puri – RPK SOLICITORS LTD

    “Ewelina from Intellistart has been working on my employment law firm’s SEO for some time now. She has since increased the speed of our website and removed defunct plugins. Her SEO has also generated new areas of work and the results have been fantastic!

    My experience with past SEO companies is that they hook you on a retainer, take it for granted and do increasingly less. However, this is not the case with Ewelina and Intellistart as she continues to proactively identify areas to work on and improve. Thank you Ewelina!”

    Dean Morris – Morris Legal

    “I am the owner of a small law firm specialising in immigration law. I instructed Intellistart to take over the management of our PPC campaign three months ago.

    Joel is a pleasure to work with. He guided us through the initial onboarding process and has remained proactive on our account ever since. The results speak for themselves.

    Our turnover has doubled since we have been working with Intellistart.

    I am very satisfied with the service provided by Intellistart and I have no hesitation in recommending their services to other law firms that want to grow their practice.”

    Rasab Khan – Saxon Solicitors

    Stuart Matthews -Treadstone Law Solicitors in Manchester

    Data driven PPC marketing for Lawyers

    Data is at the heart of what we do at Intellistart. Our approach towards PPC Advertising is led by data insights and continued optimisation to achieve the best ROI for our law firm clients.

    Our UK-based team will manage all areas of your PPC investment including campaign planning and build, content creation and optimisation, data analysis, retargeting, and detailed reporting.

    As an all-in-one legal marketing agency, we specialise in all areas of PPC marketing including Google Ads, Bing Ads, Google display advertising and paid social advertising.

    We track all campaigns carefully, making sure leads convert into clients while continuously working on reducing your ad spend.

    Working closely with you and your firm, we can create an effective PPC strategy that will help you grow your firm.

    Read our case studies to see how we work with our clients.

    Case studies

    Target clients with Google and Display Advertising

    There are numerous opportunities to reach new clients through targeted Google Ad campaigns.

    Whether you are looking to target new clients on a local, regional, or national level, we can certainly help.

    All campaigns are managed in-house, by our Google certified marketers. We do not white-label our services.

    Our PPC specialists run a number of successful campaigns covering many personal and business practice areas, including commercial law, personal injury, family law, immigration, professional negligence and medical negligence.

    One of the main aims of our paid strategy is to ensure that the traffic is highly-targeted to maximise your conversions. In order to do this, we create informative pages that pre-qualify claims.

    We are not just about looks – a landing page has to inform your prospective clients and encourage them to provide their case and contact details.

    We’re trusted by sole-practitioners to multi-partner and Legal 500 Law Firms

    Client - Saxon Solicitors
    Client - NGA Solicitors
    Client - Phoenix Legal Solicitors
    Client - LCF Law Legal 500 Law Firm
    Intellistart Client - Treadstone Law Solicitors
    Client - Bentley Sterling Solicitors
    Client - Morris Legal
    Client - Grieves Solicitors
    Client - Marlow Braide Solicitors
    Client - Patient Lawyer (in association with Setfords)
    Client - Winrow Solicitors
    Client - Sherwood Wheatley Solicitors

    Want to learn more about law firm marketing?

    Read our Blog Read our Guides

    Why should I use PPC services as a Law Firm?

    There are numerous reasons why you should include PPC within your marketing strategy. They include:

    (Almost) instant results

    Unlike SEO, a landing page supported by a PPC campaign can start generating leads in as little as a couple of weeks. Our experts will set up, optimise and maintain your ads so that you can show up at the top of search results immediately.

    Precise geo-targeting

    PPC allows you to target people based not only on the keywords they type in, but also their geographical locations (nationally and locally). You can generate clients living in your local area or nationally.

    Tracked performance

    We track the performance of your campaign including individual keywords and phrases. This is all to ensure that your money is well spent. We will keep you updated on the progress and if we believe that your campaign is not going well, we will let you know.

    Transparent Reporting

    Our approach is transparent. We tell you exactly what you’re spending your marketing budget on down to the keyword, location, device and demographic.

    PPC & Search Engine Advertising for Law Firms

    PPC is a quick way to generate high-intent, high-quality enquiries. It works by your business paying a fee every time someone clicks on your ad.

    If you have a moment, read our Guide to Pay per Click for Law Firms

    The Ultimate Guide to Pay per Click for Law Firms

    Our expert team has experience working within law firms and knows how to create ads that will bring you the highest quality traffic.

    We will ensure that the money you invest in it is spent well.

    Let’s start your Google Ads campaign!

    Call our team

      Appointment date

      By submitting your details, you accept our privacy policy.