Build your presence in Nottingham and nationally
The digital transformation that has been happening over the past few years has shifted how law firms reach their clients. The recent pandemic has also changed people’s habits. So, like many other industries, law firms need an online presence to attract clients.
Even though referral marketing (or word-of-mouth) is still effective, it is crucial to have an online presence. A website these days is very much like your business card. And let’s face it – if your law firm doesn’t have a website at all, prospects may turn to one that does.
If you need an SRA and GPRD-compliant website or your existing website needs re-designing, contact our law firm web design team. We also offer secure hosting solutions and branding services, if you are only just getting started.
Law firm marketing that drives awareness
To achieve continues growth of your law firm, you need to have an online presence as word-of-mouth may simply not be enough. Presence on Google and other search engines will help you generate new cases and subsequently more revenue.
Online brand awareness builds trust, makes solicitor firms appear more professional and give the customer more confidence in the brand. At the end of the day, prospects are more likely to buy and use brands they have heard of in the past or can read reviews of.
Our marketing services for driving awareness include Search Engine Advertising and Optimisation.
Legal marketing that encourages engagement
Client engagement is vital for the future of all UK law firms. Nowadays, your prospective clients have an unlimited choice of law firms not only in Nottingham, but the whole of England and Wales. Thus, in order for your law firm to be successful in the digitalised world, it needs to engage with its clients using legal digital marketing techniques.
The question is, how do you go about engaging with your clients?
Client engagement must be a sustained effort. Done right, it will lead to more prospective clients, increased client retention, and more business and revenue.
The Intellistart team can help you with your optimise your conversions, email marketing, and social media advertising.